Selected work / 04

Verre.

Commerce for a design house — An online store for a design house that refused to look like a store. Gallery-grade commerce that still converts.

Web Development
Year
2025
Timeline
8 weeks
Services
Web · Front-end · Headless commerce
Platform
Web
01

Overview

Verre sells objects people covet, and the old shop flattened them into a grid of thumbnails. We rebuilt the storefront to feel like the showroom.

02

The challenge

Beautiful and fast usually fight. We wanted full-bleed imagery and buttery motion without the store crawling on mobile data.

  • Editorial layouts that still sell
  • Sub-two-second loads on mobile
  • A checkout that never breaks the spell
  • A CMS the client can actually run
03

Our approach

We treated the product page like a spread in a magazine, then engineered relentlessly to keep it light.

  • Headless commerce, static-first delivery
  • Image pipeline tuned per breakpoint
  • A restrained motion layer, GPU-friendly
  • A headless CMS mapped to their language
04

The outcome

Verre now looks like nothing else in its category and outperforms its old store on every metric that pays the bills — from time on page to completed checkouts.

1.6s
Mobile load
+42%
Conversion vs old store
8wk
Design to launch
“It feels like our showroom, finally.”
Founder · Verre
Let's begin

Have a project like this?

Tell us what you're making. We reply within a day — usually the same afternoon.